Communication with customers gets more difficult as retail and e-commerce businesses expand in India, especially given that today’s tech-savvy consumers demand highly tailored shopping experiences, interesting content, and discounts from their preferred brands and merchants, 24 hours a day. Because of this, organizations must invest in AI and automation to provide highly individualized shopping experiences, free up their customer care agents, and create new opportunities for innovation.

Conversational AI and generative AI, two Next Gen AI technologies, have the potential to completely change how businesses and consumers interact, but putting them into practice has its own set of difficulties. To overcome these obstacles and create a successful AI-driven customer connection, a well-thought-out approach is essential. These next-generation AI technologies can help firms achieve long-term success and open up countless prospects with the right approach.

Join our stimulating conversation where CX innovators and leaders in retail e-commerce will offer their strategic thoughts on how adoption of these next-generation AI technologies is turning into a must for sustainable growth in a 3.5 trillion dollar sector.